Early shoe wars

I found this great article. It’s about the shoe wars that went on in the 60’s between Puma and Addias. It also goes into the hypocrisy of ameture athletics.

http://vault.sportsillustrated.cnn.com/vault/article/magazine/MAG1082162/1/index.htm

And

http://docs.google.com/View?id=dcxcdxk9_37fnb6nqgr

Hmmm what a coincidence…I noticed that the Jam athletes will be staying in Nuremburg (home of Puma) for the WCs.